Arsenal Launch iPhone App

Arsenal has launched an App for the iPhone.  The App costs £2.99 and provides the Arsenal fans with the latest news from the club, a match report appeared within 45 minutes of the end of the Birmingham City game.  You will also find the usual fixtures, tables, player information, but also included are match highlights.  This will appear according to the broadcast rights, but the Birmingham City highlights were available on Sunday. The highlights are of a good quality.

The club intends to develop another app, this time to cover Arsenal TV Online. It will be interesting to see in the ATVO subscription will cover both the iPhone and the computer.

The development of both apps show the direction the club is heading under the stewardship of Ivan Gazidis.  Gazidis knows that the club must take advantage of all communication methods available to both maximise its revenue but also to keep the fans in touch with what is happening at the club.